Future Technology
Google Pixel Watch 4 is back down to its Prime Day price
Google's Pixel Watch 4 is our Pick of the Week, back down to $289.99 for the 41mm Wi-Fi model, a $60 cut from its $349.99 list price, with open-box units at US retailers going for even less, up to $192 off on some 45mm LTE configurations.
It's Google's second-generation circular Wear OS smartwatch, with an AI-driven health coaching layer built on top of Fitbit's tracking, a domed display that curves into the case, and battery life rated for a full day of use with the always-on display active. It's the closest thing Android has to the polish of an Apple Watch, without buying into Samsung's ecosystem instead.
UK and GBP pricing for this specific discount wasn't confirmed at the time of writing, this deal is showing on US retailers, so UK buyers should check current stock and compare against the roughly £349 RRP before assuming the same saving applies locally.
Who it's for
Android users who want an Apple-Watch-level smartwatch experience without an iPhone, and anyone who'd rather buy at a discount than pay full price right before a presumed Pixel Watch 5 refresh later this year.
The catch
Deal pricing and stock move fast and this is a US-market discount window, not a guaranteed global price. If a Watch 5 does land later in 2026, this generation's resale value will likely soften quickly.
Sources
Best Buy's Black Friday in July sale is live
Best Buy has kicked off a Black Friday in July event with up to 53% off TVs, phones and tablets, plus fresh Pixel Watch
PhonesNothing's Phone (4b) undercuts every flagship on the market
Nothing launched the Phone (4b) at £299, and the spec sheet undercuts most mid-rangers. Here's what you get, and why it'
